Welcome to ICONA Diamond Beach Resort

Discover the Ideal Diamond Beach Destination

Overlooking beautiful Diamond Beach on the quiet side of town, ICONA Diamond Beach resort offers the perfect NJ vacation location: directly on one of the only private beaches in New Jersey. Also one of only a few hotels in the Wildwood Crest area open year-round, this upscale Jersey Shore resort delights with sparkling clean, “feel-the-ocean-air” interiors by celebrity designer Blanche Garcia, spacious suites with galley kitchens, and beach attendants who set up chairs and umbrellas and serve fresh cocktails and delicious bites right on the beach.

A sundeck, heated outdoor pool and tropically inspired beach bar right on the sand create sun-soaked gathering spots for fun at the Shore. Whether sampling the special of the day at Coastal Blue, sipping late afternoon cocktails at The Star Beach Bar or sharpening their surfing skills, ICONA guests savor life’s simple and sophisticated pleasures.

Despite our many perks, it’s our friendly, personalized, “above-and-beyond” service that sets us apart from other Wildwood Crest hotels. We answer every phone call with “It’s a great day at ICONA!” because, at one of the prettiest spots on the Jersey Shore, how could it not be? And we greet each guest’s arrival with the aloha spirit of warmth, welcome and love, hoping to turn all who visit into part of the ICONA family who return year after year to make new vacation memories.

Penthouse King Suite

Book now for Summer 2021! Brand new 6th floor suites featuring stunning beach and ocean views, extra square footage, 9.5' ceilings, expanded bathrooms accessible from both living room or bedroom with glass shower with luxurious rainfall shower head, kitchenette, and additional ammentities. 

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Premium Poolside King Studio

Premium Pool Side Studios offer unparalleled views of the Atlantic Ocean and beautiful Diamond Beach through floor-to-ceiling windows and panoramic view balcony.

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room with small galley kitchen, dining table and television

Signature Double Suite

Guests will enjoy varying views of the Atlantic Ocean and the soft white sands of Diamond Beach from each private balcony.

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Named #1 Hotel in New Jersey & #6 Best Hotel for Service in USA

ICONA Diamond Beach is happy to announce that we've been recognized as a winner of two distinct hotel achievements. U.S. News & World Report named ICONA Diamond Beach the best hotel in the state of New Jersey and Tripadvisor recognized the hotel as No. 6 in the United States for its exceptional service.

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5+ Night Extended Stay Discount

New stays of 5 nights or more are eligible for an additional 5% savings on top of the already reduced Advanced Purchase Rate. Because lingering a little longer is how we define an iconic stay…

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ICONA Yacht Captained Charters

Looking for a unique experience to enjoy with your friends, family or client? Look no further than ICONA's 64' Sunseeker Predator Yacht! Charters from Stone Harbor to Cape May are available for Summer 2021.

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Explore Diamond Beach

weddings at icona diamond beach


Dreaming of a beautiful beach wedding in New Jersey? ICONA Diamond Beach sits on one of the Garden State’s only private beaches. Whether you envision a barefoot ceremony right on the sand or you prefer a slightly more formal setting in which to exchange your vows, ICONA Diamond Beach has the oceanfront venue of your dreams.


ICONA Diamond Beach lobby


For additional info or questions, please contact us here at ICONA Diamond Beach Resorts.

9701 Atlantic Ave. Wildwood Crest, NJ 08260