Oceanfront Luxury
In Spring Lake NJ
A Getaway That Feels Like Coming Home
ICONA Grand Victorian blends true beachfront serenity with the charm of coming home. As the first property in the ICONA Boutique Collection, this historic 1883 residence, originally The Brighton House, offers 18 uniquely designed guestrooms. Set in quaint Spring Lake, this peaceful escape remains a proud piece of local history with elevated coastal design.
When the pace of city life calls for respite, this Spring Lake retreat offers a sophisticated escape just a short drive or train ride away. Perfectly positioned along the beachfront and steps from the town’s premier shopping district, guests are invited to indulge in the ease of on-site dining and thoughtfully curated comforts. Here, timeless elegance and serene oceanfront ambiance come together to create an effortlessly luxurious experience.
Debuting April 2026
REFRESHED . RENEWED . REIMAGINED
ICONA Grand Victorian Spring Lake is being thoughtfully reimagined, blending timeless seaside charm with fresh, modern coastal luxury.
Featured Rooms
The Cottage Suite is the only room on the first floor and features a private parking spot, an enclosed front porch, and a king-sized bed. Take in beautiful ocean views from this sun-filled suite.
The Ocean Balcony Suite features a sweeping balcony with the best views in town. Relax in two plush, pillow-top king beds and a new, private bathroom. This suite offers the charm of Spring Lake with a refreshed, modern feel.
Our Oceanfront Queen rooms both offer stunning ocean views. Unwind in a plush, queen-sized bed and feel refreshed in a private bathroom with a standing shower.
The Signature Full room features two windows with partial ocean views–one in the bathroom and one in the bedroom. It includes a double bed (also known as a “full” bed) and a standing shower in the bathroom.
The Classic Full room is quaint and quirky, ideal for solo-travelers or couples who don’t mind a smaller space. It includes a double bed, a private bathroom with a standing shower, and a window with a side-yard view.
Our Signature Queen rooms each feature a queen-sized bed, partial ocean views, and a private bathroom with a standing shower. Unwind in modern comfort with the charms of Spring Lake.
Historic Charm With Modern, Beachfront Design.
Amenities
Every guest is greeted with an immediate sense of warmth and welcome upon arrival. Along with inviting design and thoughtful details, this boutique hotel offers the following experiences and amenities.
Beachfront location
On-site dining – Amelia’s By The Sea
Housekeeping Services
Reliable Wifi
Beach tags (in season)
Beach chairs and umbrellas (in season)
ICONA bicycles (in season)
Air conditioning and heating
Friendly bellhops
Beach & Access to SL North and South end pools
And more
*Please note: Our historic three-story hotel does not offer an elevator or swimming pool.
Dining Experience
Amelia’s By the Sea
A Spring Lake staple, Amelia’s is conveniently located in the hotel, where guests can enjoy traditional Italian and contemporary continental cuisine in a fine dining atmosphere.
Things to Do
From a girls’ weekend to a family vacation or a romantic getaway, there’s something for everyone near the Grand Victorian. Explore these things to do in Spring Lake and plan your ideal escape to the shore.
Spring Lake Boardwalk
Spring Lake Theatre
Design Domaine Gallery
Whale Watching
Shopping District
Spring Lake Historical Society Museum
Weddings & Celebrations
Experience refined coastal elegance at The Grand Victorian at Spring Lake, offering beautifully appointed accommodations for guests visiting the area for weddings, celebrations, and special gatherings. Open year-round, the hotel is ideally situated directly across from the pristine beach of Spring Lake on the Jersey Shore – perfect for those seeking a quiet respite throughout a celebratory weekend and a charming seaside escape.
The Grand Victorian is pleased to offer room blocks for wedding parties and group stays. When you confirm ten or more rooms, our team will gladly work with you to arrange a preferred group rate.
Reach Out Today
Our team is here to serve you. Contact us today to learn more about our hotel in Spring Lake or to book a stay.
